WHAT IT IS
Get thicker, fuller hair with a Pureology sulfate free shampoo that won't strip strands. The concentrated, densifying formula contains Keravis to boost fullness, while PhytoBlend™, a plant-derived protein, wraps around each strand for a densifying effect. This results in hair that looks and feels stronger.
WHAT IT DOES
Fullfyl Hair Thickening Shampoo increases density and thickness without compromising the health and condition of color-treated hair by plumping each strand, while infused with aromatherapy of tropical fruit, white floral and vanilla.
WHAT ELSE YOU NEED TO KNOW
• O, the Oprah Magazine's Fall 2016 Beauty O-Ward Winner
• Ingredients from plant-based amino acids are used to provide hair texture
• 100% vegan